Marketing is no longer about the stuff that you make, but about the stories you tell. At Soft System Solution, we align ourselves with businesses across every industry to create custom social media marketing campaigns that increase your brand awareness, recall and consumer interaction rates, thereby boosting your social presence.
Social Media Marketing
Social media strategy aims to build a personality for your brand based on your principles, values and audiences’ personality.
The primary goal is to build your reputation and establish an active connection with those interested in your brand, from across the country.
Engage the quintessential Facebook user with a healthy mix of visual content & industry updates.
Focuses on content that is heavy in audio-visual content to target the millennial Instagrammer.
Maintains an active dialogue with celebrities, the community & establishes cross-promotions.
Promote industry-related announcements and articles. Stay updated on the latest trends within the food & hospitality industry.
Social Media
Research & analysis of your competition’s social media marketing and the latest trends in the industry, both yours and ours.
Campaign strategy to create brand awareness, increase reach, diversify audience & build a strong relationship with customers.
Content creation that is timely, exciting, in-sync with trends & interactive with audiences to ensure maximum brand recall.
Social listening & community building by integrating relevant hashtags, geotags & automated responses, among others.
Create campaign-centric ad strategies based on budget and optimize effectively to ensure maximum ROI.
Evaluate social media analytics, & identify opportunities for growth in engagement or referral traffic based on data and industry trends
Ongoing Projects
Numbers speak for themselves, in a short period of time the team at Soft System Solution have been able to substantially grow the audience and customer interaction for the clients that we represent in the restaurant industry. Benares, Ponte Vecchio, and Burger Village have been reaping the benefits of our ability to increase their presence in the digital market by being able to interact with their customers in a whole new way that converts into more customers placing orders and dining at their establishments.